Neeley Williams

Associate Director

Neeley is a senior communications professional with 15 years’ experience working in high level international political and business environments. She provides strategic counsel and support to help clients protect and enhance their reputation and excels in managing complex projects requiring integrated communications, stakeholder engagement and public affairs guidance. She is also a key member of Sefiani’s renowned crisis response and management team and leads crisis drills and media training for crisis situations.

Prior to Sefiani, Neeley was group account director at H+K Strategies Australia where she led corporate communications programs that achieved exceptional results for clients including Salesforce, Slack, Twitter, Aon, Ceridian, AirTrunk, Banana Boat and Equinor. Her sector experience includes enterprise technology, professional services, consumer goods, and energy and resources.

Neeley previously worked in Brussels for ten years, where she was chief adviser to a senior parliamentarian in the heart of European policymaking, leading technical and political negotiations on international trade agreements in the European Parliament. She then moved to Samsung Electronics as senior manager for External Affairs and Policy, where she was a principal member of the Global Crisis Team.

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