Luke Ireland

Senior Account Manager & Content Specialist

Luke is an integrated communications content specialist focused on helping technology and B2B brands tell their stories through strategic media relations and content marketing. He has experience advising both local and global clients—executing public relations and content-focused programs that deliver tangible impact.

Formerly working with a global technology communications consultancy, Luke has built a deep understanding of both traditional and emerging technology trends and sectors. His technical expertise has enabled him to drive executive profiling, thought leadership, public sector engagement, and brand awareness programs for some of the world’s leading technology brands. Some of these include CrowdStrike, Airbus, DocuSign, Dell, and GitHub.

Luke is passionate about the positive impact technology can have on society and its ability to transform people’s lives for the better. He holds a Bachelor of Communication (Public Relations and Media Production) from the University of Newcastle and a Bachelor of Audio Production from SAE Creative Media Institute.