About Us

Through knowledge, insights and experience we help our clients overcome challenges, seize opportunities and grow their business.

We’re passionate about what we do, and since we started in 1999, have hired the best people who flourish in a collegial and high-performance environment. We apply smart, innovative and creative thinking to every client assignment, and through exemplary service and a deep understanding of the sectors in which we operate, delight our clients with great results.

We launch, enhance and protect brands and reputations. Our clients are global and Australian organisations who are market leaders, and those who aspire to be so, in both established and disruptor businesses.

We’re a multi-award winner for our work in corporate and financial communications and public relations across industry sectors, including financial and professional services, property, education, FinTech, engineering, e-commerce, retail, government, travel and tourism.

For each client assignment we cast a bespoke team with specialist skills to match the brief, be it stakeholder engagement, thought leadership, new market entry, investor relations, media profiling, digital and social strategy, change communication, community engagement, content creation, executive skills training, crisis preparedness or issues management.

Based in Sydney with satellite offices in Canberra and Brisbane, we serve clients across Australia and New Zealand; as well as Asia-Pacific and worldwide through our global affiliate partners.

Sefiani is the foundation agency within Sefiani Communications Group, which also comprises consumer and challenger brand agency Kite Communications. Sefiani and Kite often work in collaboration to provide a full suite of services to clients seeking multi-audience outreach.

Everything we do is guided by our six values: Think Boldly, Be Real and Respectful, Join Forces, Make It Happen, Act Ethically and With Heart, and Share The Good Times.