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Here’s a tough PR campaign: a tax on Christmas

18 Nov 2011

Often when I meet someone new and they learn I work in PR, they will ask me: “What’s the most interesting PR campaign you could ever work on?” It’s a good question. Working at a consultancy allows me to work on a broad range of campaigns for clients across a variety ...

Customer service – when it really is all it’s cracked up to be

12 Apr 2011

I recently moved house from north of the Sydney Harbour Bridge to south of the bridge.  In terms of the gravity of such a decision, this is right up there with moving from Australia to the UK or relocating from the country to the city. Few towns are as divided between ...

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