Blog

Often when I meet someone new and they learn I work in PR, they will ask me: “What’s the most interesting PR campaign you could ever work on?” It’s a good question. Working at a consultancy allows me to work on a broad range of campaigns for clients across a variety ...

Can you remember the last time you read a newspaper cover to cover? I mean, the entire newspaper? I can – it was this year’s ANZAC Day public holiday. I walked up to the local café, bought a copy of The Australian, ordered a coffee which came in a soup bowl, and ...

It’s very rare that someone lives up to the hype after you’ve followed their industry-leading musings for over three years.  Even more so when they’re the international keynote speaker at a national conference. No pressure, Brian... But when Brian Solis took the stage at the PRIA PR Directions Conference this ...