At Sefiani, we meticulously plan every detail of our campaigns to ensure we’re always on the right track to achieving top-notch results. One important motto to keep in mind is that ‘failure to plan is planning to fail’, which I’ve learnt can also be well applied to personal endeavours. Usually I ...
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The decision to return to university to complete another degree is a big decision – one which I made at the beginning of 2008. Having worked in PR for two years, I wanted to expand my academic knowledge beyond the PR sphere to look at how consumers behave, how to research ...
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